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Marketing at The University of Texas at Dallas

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Marketing at The University of Texas at Dallas

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at The University of Texas at Dallas stacks up to those at other schools.

UT Dallas is located in Richardson, Texas and approximately 28,669 students attend the school each year. During the 2020-2021 academic year, 58 students received their master's degree in marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

UT Dallas Marketing Degrees Available

  • Master’s Degree in Marketing

UT Dallas Marketing Rankings

Marketing Student Demographics at UT Dallas

Take a look at the following statistics related to the make-up of the marketing majors at The University of Texas at Dallas.

UT Dallas Marketing Master’s Program

76% Women
33% Racial-Ethnic Minorities*
The marketing program at UT Dallas awarded 58 master's degrees in 2020-2021. About 24% of these degrees went to men with the other 76% going to women.

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In the marketing master's program at this school, racial-ethnic minorities make up 33% of degree recipients. That is 3% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from The University of Texas at Dallas with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 9
Black or African American 1
Hispanic or Latino 9
White 19
International Students 20
Other Races/Ethnicities 0

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for The University of Texas at Dallas.

Occupation Jobs in TX Average Salary in TX
Market Research Analysts and Marketing Specialists 29,560 $78,200
Sales Managers 26,420 $148,000
Marketing Managers 12,910 $146,640
Business Professors 6,060 $110,450
Advertising and Promotions Managers 1,590 $98,960

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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