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Marketing at William & Mary

If you are interested in studying Marketing, consider the program at William & Mary. We’ve gathered the following information to help you decide.

William & Mary is in Williamsburg, VA.

In the most recent year for which we have data, 21 marketing degrees were awarded at William & Mary.

Online & Distance Learning at William & Mary

Many students take online classes at William & Mary. Of 9,818 students, 1,098 (11%) were enrolled entirely in distance education and 223 (2%) took at least some classes online.

Student Demographics & Diversity

The following sections describe the diversity of Marketing graduates at William & Mary, broken down by degree level.

Program-wide, Marketing graduates at William & Mary are 90% women (19) and 10% men (2).

Marketing Master’s Program at William & Mary

Of the 21 master’s marketing degrees awarded at William & Mary, 90% were women (19) and 10% were men (2).

The following table and chart show the race/ethnicity of Marketing master’s degree recipients at William & Mary.

Race / Ethnicity	Number of Graduates
White	16
Hispanic / Latino	2
Black / African American	2
Two or More Races	1

Racial-ethnic minorities make up 24% of Marketing master’s degree recipients at William & Mary, lower than the national average of 35%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at William & Mary

The Marketing program at William & Mary includes the following sub-specializations:

Concentration	Graduates
Marketing/Marketing Management	21

Highest-Paying Careers for Marketing Graduates

Graduates of the Marketing program at William & Mary go on to a range of careers. Below are the best-paid careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Survey Researchers	$108,538
Fundraising Managers	$90,350
Marketing Managers	$90,143
Web and Digital Interface Designers	$88,198
Search Marketing Strategists	$85,177
Business Teachers, Postsecondary	$80,576
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.