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Marketing at American University

If you plan to study Marketing, you may want to check out the program at American University. We’ve gathered the following information to help you decide.

American University is in Washington, DC.

During the most recent reporting year, 18 marketing degrees were awarded at American University.

Online & Distance Learning at American University

Many students take online classes at American University. Among 12,321 students, 895 (7%) were enrolled entirely in distance education and 1,822 (15%) took at least some classes online.

Marketing Rankings at American University

Use these rankings to compare American University’s Marketing program against peer institutions.

Master’s-Level Rankings

Ranking	Scope	Rank
Best Schools (Quality)	District Of Columbia	#2 of 5
Best Value	District Of Columbia	#4 of 5
Best Schools (Quality)	Middle Atlantic (Region)	#8 of 108
Best Schools (Quality)	Nationwide	#36 of 645
Best Value	Middle Atlantic (Region)	#104 of 107
Best Value	Nationwide	#630 of 642

Student Demographics & Diversity

Below you’ll find the composition of Marketing graduates at American University, by degree type.

Across all degree levels, Marketing graduates at American University are 61% women (11) and 39% men (7).

Marketing Master’s Program at American University

Among the 18 master’s marketing graduates at American University, 61% were women (11) and 39% were men (7).

The following table and chart show the race/ethnicity of Marketing master’s degree recipients at American University.

Race / Ethnicity	Number of Graduates
White	5
Black / African American	1
International (Nonresident)	12

Minority students account for 6% of Marketing master’s degree recipients at American University, lower than the national average of 35%.*

*The racial-ethnic minorities figure is the total number of graduates minus White, international (nonresident), and unknown-race graduates.

More Specific Marketing Concentrations at American University

The Marketing program at American University breaks down into more specific concentrations:

Concentration	Graduates
Marketing/Marketing Management	18

Top-Paying Careers for Marketing Graduates

Those who complete Marketing program at American University pursue many career paths. The table below ranks the best-paid careers for Marketing majors, ordered by median annual salary:

Occupation	Nationwide Median Wage
Market Research Analysts and Marketing Specialists	$124,518
Fundraisers	$118,069
Advertising and Promotions Managers	$113,521
Survey Researchers	$108,538
Fundraising Managers	$90,350
Marketing Managers	$90,143
Web and Digital Interface Designers	$88,198
Search Marketing Strategists	$85,177
Business Teachers, Postsecondary	$80,576
Sales Managers	$68,051

References

• IPEDS — Integrated Postsecondary Education Data System
• U.S. Department of Education — College Scorecard
• O*NET Online (Bureau of Labor Statistics)
• National Center for Education Statistics

More about our data sources and methodologies.