All About Online Merchants
Online Merchant Definition Conduct retail activities of businesses operating exclusively online. May perform duties such as preparing business strategies, buying merchandise, managing inventory, implementing marketing activities, fulfilling and shipping online orders, and balancing financial records.
List of Online Merchant Job Duties
- Order or purchase merchandise to maintain optimal inventory levels.
- Integrate online retailing strategy with physical or catalogue retailing operations.
- Prepare or organize online storefront marketing material, including product descriptions or subject lines, optimizing content to search engine criteria.
- Promote products in online communities through weblog or discussion-forum postings, e-mail marketing programs, or online advertising.
- Disclose merchant information and terms and policies of transactions in online or offline materials.
- Create or distribute offline promotional material, such as brochures, pamphlets, business cards, stationary, or signage.
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Online Merchant Needed Skills
Online Merchants state the following job skills are important in their day-to-day work.
Reading Comprehension: Understanding written sentences and paragraphs in work related documents.
Active Listening: Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
Speaking: Talking to others to convey information effectively.
Critical Thinking: Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
Writing: Communicating effectively in writing as appropriate for the needs of the audience.
Service Orientation: Actively looking for ways to help people.
Types of Online Merchant Jobs
- Transaction Coordinator
- E-Commerce Specialist
- Online Retailer
- Master Hearth Technician
- E-Commerce Retailer
Online Merchant Employment Estimates
In 2016, there was an estimated number of 1,023,900 jobs in the United States for Online Merchant. New jobs are being produced at a rate of 8.8% which is above the national average. The Bureau of Labor Statistics predicts 90,400 new jobs for Online Merchant by 2026. There will be an estimated 104,200 positions for Online Merchant per year.

The states with the most job growth for Online Merchant are Utah, Nevada, and Arkansas. Watch out if you plan on working in Alaska, Maine, or Oklahoma. These states have the worst job growth for this type of profession.
Do Online Merchants Make A Lot Of Money?
The salary for Online Merchants ranges between about $38,420 and $123,000 a year.

Online Merchants who work in District of Columbia, Maryland, or Virginia, make the highest salaries.
How much do Online Merchants make in each U.S. state?
State | Annual Mean Salary |
---|---|
Alabama | $85,140 |
Alaska | $82,160 |
Arizona | $67,670 |
Arkansas | $59,530 |
California | $83,470 |
Colorado | $82,130 |
Connecticut | $78,120 |
Delaware | $81,880 |
District of Columbia | $102,730 |
Florida | $66,440 |
Georgia | $75,070 |
Hawaii | $73,310 |
Idaho | $67,630 |
Illinois | $71,780 |
Indiana | $61,290 |
Iowa | $65,020 |
Kansas | $74,520 |
Kentucky | $66,450 |
Louisiana | $60,430 |
Maine | $66,760 |
Maryland | $91,400 |
Massachusetts | $85,980 |
Michigan | $70,410 |
Minnesota | $71,220 |
Mississippi | $65,650 |
Missouri | $73,500 |
Montana | $66,290 |
Nebraska | $74,370 |
Nevada | $71,580 |
New Hampshire | $70,890 |
New Jersey | $78,920 |
New Mexico | $70,340 |
New York | $83,330 |
North Carolina | $74,040 |
North Dakota | $73,010 |
Ohio | $71,190 |
Oklahoma | $72,940 |
Oregon | $68,890 |
Pennsylvania | $80,910 |
Rhode Island | $80,380 |
South Carolina | $69,340 |
South Dakota | $70,830 |
Tennessee | $62,330 |
Texas | $80,140 |
Utah | $72,100 |
Vermont | $67,910 |
Virginia | $88,180 |
Washington | $77,850 |
West Virginia | $70,180 |
Wisconsin | $57,620 |
Wyoming | $69,740 |
What Tools & Technology do Online Merchants Use?
Although they’re not necessarily needed for all jobs, the following technologies are used by many Online Merchants:
- Microsoft Excel
- Microsoft Word
- Microsoft Office
- Hypertext markup language HTML
- JavaScript
- Microsoft PowerPoint
- Microsoft Outlook
- Web browser software
- jQuery
- Microsoft Access
- MySQL
- Microsoft Windows
- Microsoft Project
- Microsoft Visio
- Adobe Systems Adobe Photoshop
- Structured query language SQL
- Microsoft Dynamics
- Linux
- Extensible markup language XML
How to Become an Online Merchant
Learn what Online Merchant education requirements there are.

What work experience do I need to become an Online Merchant?

Where Online Merchants Are Employed

Below are examples of industries where Online Merchants work:

References:
More about our data sources and methodologies.
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