2023 Best Value Marketing Schools in the Southwest Region
Highlighting Quality Schools With More Affordable Pricing
Finding the Best Marketing School for You
Marketing is the #59 most popular major in the country with 4,011 degrees and certificates awarded in 2020-2021.
There are so many programs in today's world that it can tough to figure out which one is the right one for you. You're no longer limited to schools in your local area, either, since online programs are becoming more prevalent. Or you may find the programs at a trade school to be a better alternative for you.
To help you arm yourself with the information you need to make your decision, Grad Degree Search has developed this Best Value Marketing Schools in the Southwest Region ranking. Our analysis looked at 17 schools in the Southwest Region to see which programs offered the best value experiences for marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.
This ranking is not just a list of inexpensive schools. We also consider each school's quality, since we believe a low-quality school may not be a 'bargain' at any price. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.
For nationwide and regional rankings, we use out-of-state tuition and fees in our calculations. For statewide rankings, we use average in-state tuition and fees.
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2023 Best Value Marketing Schools in the Southwest Region
The following schools top our list of the Best Value Marketing Colleges.
Top 10 Best Marketing Schools
Our 2023 rankings named West Texas A&M University the best value school in the Southwest Region for marketing students. West Texas A&M University is a medium-sized public school located in the fringe town of Canyon.
Out-of-state tuition fees for undergraduate students at West Texas A&M University are $11,208 per year.
A rank of #2 on this year’s list means Texas Tech University is a great value for marketing students. Texas Tech is a very large public school located in the large city of Lubbock.
Texas Tech undergraduate students pay an average of $24,121 in tuition and fees each year.
As a testament to the quality of education it offers, Texas Tech also is in the top 10% of our Best Marketing Schools in the Southwest Region ranking.
You’ll join some of the best and brightest minds around you if you attend Oklahoma Christian University. The school came in at #3 on this year’s Best Value Marketing Schools in the Southwest Region list. OC is a small private not-for-profit school located in the large city of Edmond.
Out-of-state tuition fees for undergraduate students at OC are $25,090 per year.
Read full report on Marketing at Oklahoma Christian University
You’ll be in good company if you decide to attend Grand Canyon University. It ranked #4 on our 2023 Best Value Marketing Schools in the Southwest Region list. Located in the city of Phoenix, Grand Canyon University is a private for-profit college with a fairly large student population.
Out-of-state tuition fees for undergraduate students at Grand Canyon University are $17,189 per year.
Out of the 17 schools in the Southwest Region that were part of this year’s ranking, University of Houston landed the # 5 spot on the list. Located in the large city of Houston, UH is a public college with a fairly large student population.
The average tuition and fees for an out-of-state undergraduate student at UH are $21,891 a year.
As a testament to the quality of education it offers, UH also is in the top 15% of our Best Marketing Schools in the Southwest Region ranking.
University of Phoenix - Arizona did quite well in this year’s ranking of the best value schools for marketing students. It came in at #6 on the list. Located in the city of Tempe, UOPX - Arizona is a private for-profit college with a very large student population.
Out-of-state tuition fees for undergraduate students at UOPX - Arizona are $9,552 per year.
With a ranking of #7, Texas A&M University - College Station did quite well on this year’s best value schools for marketing students. Located in the medium-sized city of College Station, Texas A&M College Station is a public college with a fairly large student population.
Texas A&M College Station undergraduate students pay an average of $38,855 in tuition and fees each year.
In addition to its best value ranking, and one of the reasons why the school is on the list, Texas A&M College Station is ranked #5 for overall quality for marketing in the Southwest Region .
Full Marketing at Texas A&M University - College Station Report
Texas State University did quite well in this year’s ranking of the best value schools for marketing students. It came in at #8 on the list. Located in the small city of San Marcos, Texas State is a public school with a fairly large student population.
Texas State undergraduate students pay an average of $22,559 in tuition and fees each year.
With a ranking of #9, Oklahoma State University - Main Campus did quite well on this year’s best value schools for marketing students. OSU is a fairly large public school located in the distant town of Stillwater.
OSU undergraduate students pay an average of $24,764 in tuition and fees each year.
On top of its placing in our value ranking, OSU also did well on our Best Marketing Schools in the Southwest Region list. It’s in the top 20% of all schools reviewed in this analysis.
Texas A&M University - Commerce landed the #10 spot in the 2023 rankings for the best value marketing programs. Located in the distant town of Commerce, Texas A&M Commerce is a public college with a large student population.
Out-of-state tuition fees for undergraduate students at Texas A&M Commerce are $22,266 per year.
Best Marketing Colleges by State
Explore the best marketing schools for a specific state in the Southwest region.
| State | Degrees Awarded |
|---|---|
| Texas | 317 |
| Arizona | 171 |
| Oklahoma | 8 |
| New Mexico | 5 |
More Marketing Rankings in the Southwest Region
Marketing Related Majors for Marketing
Marketing is one of 20 different types of programs to choose from.
Most Popular Majors Related to Marketing
| Related Major | Annual Graduates |
|---|---|
| Business Administration & Management | 131,555 |
| Management Sciences & Quantitative Methods | 31,701 |
| Accounting | 19,309 |
| Human Resource Management | 12,117 |
| General Business/Commerce | 9,137 |
Notes and References
*These averages are for the top 17 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Nick Youngson.
More about our data sources and methodologies.
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