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2026 Best Value Marketing Schools

2026 Best Value Marketing Schools

Looking for the best-value Marketing programs programs in the United States? Our ranking highlights 1178 institutions by value — the balance of cost and student outcomes, using our 2026 methodology. Our scores reflect factors such as tuition, student debt, and post-graduation earnings to surface the strongest return on investment.

To arm you with the information you need, Grad Degree reviewed schools to build this 2026 value ranking, drawing primarily on U.S. Department of Education data (IPEDS and College Scorecard). View our full ranking methodology.

Top 25 Best-Value Marketing Schools in the United States

Here are the top-ranked schools for value:

#1

La Salle University

Philadelphia, PA

Leading the list is La Salle University, our #1 best-value Marketing school in the United States. La Salle University is a private not-for-profit school based in Philadelphia, PA. In-state tuition and fees average $37,800. Typical Marketing student debt is $23,750. La Salle University alumni report median earnings of $67,416 a decade after entry. Set against $23,750 in median debt, that is a healthy payoff. About 97% of those who apply are admitted. Read the full report on La Salle University

#2

Columbia Southern University

Orange Beach, AL

Columbia Southern University came in at #2 on this year's best-value Marketing ranking in the United States. Located in Orange Beach, AL, Columbia Southern University is a private for-profit institution. In-state tuition and fees average $6,224. The median Marketing program debt is $25,447. Graduates go on to earn a median of $63,534 ten years after entry. Weighed against typical debt, the earnings make a compelling case for value. Read more about Columbia Southern University

#3

Park University

Parkville, MO

The strong cost-to-outcome balance at Park University earned it the #3 place in the United States. Located in Parkville, MO, Park University is a private not-for-profit institution. In-state tuition and fees run about $12,116. The median Marketing program debt is $22,112. Ten years after enrolling, students earn a median of $56,309. Set against $22,112 in median debt, that is a healthy payoff. Read more about Park University

Inter American University Of Puerto Rico Ponce came in at #4 on this year's best-value Marketing ranking in the United States. Set in Mercedita, PR, Inter American University Of Puerto Rico Ponce is a private not-for-profit institution. The average in-state cost of tuition and fees is $5,780. Typical Marketing student debt is $7,869. A decade after starting, students earn a median of $26,721. Weighed against typical debt, the earnings make a compelling case for value. Inter American University Of Puerto Rico Ponce has an acceptance rate of 34%. Read the full report on Inter American University Of Puerto Rico Ponce

You'll get strong value at Colorado State University Global Campus, which ranked #5 this year. Based in Denver, CO, Colorado State University Global Campus is a public institution. Students from in state pay about $9,000 in tuition and fees. The median Marketing program debt is $29,956. Graduates go on to earn a median of $76,813 ten years after entry. Set against $29,956 in median debt, that is a healthy payoff. Roughly 98% of applicants are accepted. See the full Colorado State University Global Campus profile

#6

University Of Scranton

Scranton, PA

University Of Scranton came in at #6 in this year's value ranking. Located in Scranton, PA, University Of Scranton is a private not-for-profit institution. The average in-state cost of tuition and fees is $53,777. Typical Marketing student debt is $26,000. Median earnings reach $74,652 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Roughly 81% of applicants are accepted. More on University Of Scranton

North Dakota State University Main Campus landed the #7 spot for value in the United States this year. This public school is set in Fargo, ND. In-state tuition and fees average $10,910, with out-of-state students paying around $15,564. Graduates carry a median of $25,000 in student loans. Ten years after enrolling, students earn a median of $62,203. That is a strong return on a $25,000 median debt. North Dakota State University Main Campus admits about 95% of applicants. More on North Dakota State University Main Campus

#8

Xavier University

Cincinnati, OH

Xavier University offered strong value this year, earning the #8 position. Located in Cincinnati, OH, Xavier University is a private not-for-profit institution. The average in-state cost of tuition and fees is $49,425. Students borrow a median of $26,466 to complete their Marketing program here. Median earnings reach $64,873 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Xavier University has an acceptance rate of 86%. More on Xavier University

West Texas A And M University came in at #9 in this year's value ranking. This public school is set in Canyon, TX. In-state tuition and fees run about $9,101, compared with $10,996 for out-of-state students. Graduates carry a median of $23,050 in student loans. West Texas A And M University alumni report median earnings of $50,741 a decade after entry. That is a strong return on a $23,050 median debt. About 99% of those who apply are admitted. Read more about West Texas A And M University

Northern Illinois University offered strong value this year, earning the #10 position. Located in Dekalb, IL, Northern Illinois University is a public institution. Expect in-state tuition and fees of around $13,060. Typical Marketing student debt is $23,875. Median earnings reach $57,808 ten years out. That is a strong return on a $23,875 median debt. The acceptance rate is 70%. Get the full Northern Illinois University report

Southern Illinois University Edwardsville landed the #11 spot for value in the United States this year. Southern Illinois University Edwardsville is a public school based in Edwardsville, IL. Expect in-state tuition and fees of around $12,092. Graduates carry a median of $23,917 in student loans. Median earnings reach $56,346 ten years out. Set against $23,917 in median debt, that is a healthy payoff. The acceptance rate is 98%. Read more about Southern Illinois University Edwardsville

City University Of Seattle offered strong value this year, earning the #12 position. Located in Seattle, WA, City University Of Seattle is a private not-for-profit institution. In-state tuition and fees average $13,929. Students borrow a median of $18,000 to complete their Marketing program here. A decade after starting, students earn a median of $69,460. Set against $18,000 in median debt, that is a healthy payoff. Get the full City University Of Seattle report

#13

Fitchburg State University

Fitchburg, MA

Fitchburg State University offered strong value this year, earning the #13 position. This public school is set in Fitchburg, MA. In-state tuition and fees run about $11,346, while out-of-state students pay about $17,426. The median Marketing program debt is $25,840. Median earnings reach $53,874 ten years out. Set against $25,840 in median debt, that is a healthy payoff. About 87% of those who apply are admitted. Read more about Fitchburg State University

#13

Lindenwood University

Saint Charles, MO

Lindenwood University ranked #13 on our 2026 list of the best-value Marketing schools. This private not-for-profit school is set in Saint Charles, MO. In-state tuition and fees average $21,600. Typical Marketing student debt is $27,000. A decade after starting, students earn a median of $53,278. That is a strong return on a $27,000 median debt. Lindenwood University admits about 57% of applicants. Get the full Lindenwood University report

#15

Post University

Waterbury, CT

Post University landed the #15 spot for value in the United States this year. Based in Waterbury, CT, Post University is a private for-profit institution. In-state tuition and fees run about $15,922. Typical Marketing student debt is $28,524. Graduates go on to earn a median of $38,696 ten years after entry. Set against $28,524 in median debt, that is a healthy payoff. Read more about Post University

#16

Seattle University

Seattle, WA

Seattle University placed #16 among the best-value Marketing schools in the United States. Based in Seattle, WA, Seattle University is a private not-for-profit institution. In-state tuition and fees average $56,721. Seattle University Marketing students take on a median of $20,750 in debt. Median earnings reach $75,272 ten years out. Weighed against typical debt, the earnings make a compelling case for value. About 77% of those who apply are admitted. Read the full report on Seattle University

#17

Gardner Webb University

Boiling Springs, NC

Gardner Webb University landed the #17 spot for value in the United States this year. Gardner Webb University is a private not-for-profit school based in Boiling Springs, NC. Expect in-state tuition and fees of around $34,750. Students borrow a median of $25,033 to complete their Marketing program here. A decade after starting, students earn a median of $48,039. Weighed against typical debt, the earnings make a compelling case for value. Gardner Webb University has an acceptance rate of 77%. Get the full Gardner Webb University report

#18

Montclair State University

Montclair, NJ

Montclair State University landed the #18 spot for value in the United States this year. Located in Montclair, NJ, Montclair State University is a public institution. The average in-state cost of tuition and fees is $15,912, while out-of-state students pay about $26,022. Montclair State University Marketing students take on a median of $25,286 in debt. Montclair State University alumni report median earnings of $61,415 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Montclair State University has an acceptance rate of 88%. See the full Montclair State University profile

#19

Texas Tech University

Lubbock, TX

Texas Tech University came in at #19 in this year's value ranking. Based in Lubbock, TX, Texas Tech University is a public institution. Students from in state pay about $11,852 in tuition and fees, compared with $24,157 for out-of-state students. Texas Tech University Marketing students take on a median of $21,117 in debt. Median earnings reach $62,454 ten years out. That is a strong return on a $21,117 median debt. About 73% of those who apply are admitted. Read more about Texas Tech University

Inter American University Of Puerto Rico Metro landed the #19 spot for value in the United States this year. Located in San Juan, PR, Inter American University Of Puerto Rico Metro is a private not-for-profit institution. The average in-state cost of tuition and fees is $5,780. Students borrow a median of $8,666 to complete their Marketing program here. Inter American University Of Puerto Rico Metro alumni report median earnings of $30,821 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. About 70% of those who apply are admitted. Read the full report on Inter American University Of Puerto Rico Metro

#21

Santa Clara University

Santa Clara, CA

Santa Clara University came in at #21 in this year's value ranking. Set in Santa Clara, CA, Santa Clara University is a private not-for-profit institution. Students from in state pay about $61,293 in tuition and fees. Students borrow a median of $19,712 to complete their Marketing program here. A decade after starting, students earn a median of $109,183. That is a strong return on a $19,712 median debt. Roughly 48% of applicants are accepted. Read the full report on Santa Clara University

Concordia University Wisconsin placed #22 among the best-value Marketing schools in the United States. Concordia University Wisconsin is a private not-for-profit school based in Mequon, WI. In-state tuition and fees average $35,470. The median Marketing program debt is $26,000. Median earnings reach $56,075 ten years out. Set against $26,000 in median debt, that is a healthy payoff. About 78% of those who apply are admitted. Read the full report on Concordia University Wisconsin

#23

Saint Josephs University

Philadelphia, PA

Saint Josephs University ranked #23 on our 2026 list of the best-value Marketing schools. Saint Josephs University is a private not-for-profit school based in Philadelphia, PA. Students from in state pay about $53,260 in tuition and fees. Students borrow a median of $26,149 to complete their Marketing program here. Median earnings reach $86,881 ten years out. That is a strong return on a $26,149 median debt. About 89% of those who apply are admitted. See the full Saint Josephs University profile

Oklahoma Christian University offered strong value this year, earning the #24 position. This private not-for-profit school is set in Edmond, OK. In-state tuition and fees run about $27,180. The median Marketing program debt is $21,500. A decade after starting, students earn a median of $49,203. Weighed against typical debt, the earnings make a compelling case for value. About 96% of those who apply are admitted. Read more about Oklahoma Christian University

#25

Universidad Metropolitana

San Juan, PR

Universidad Metropolitana placed #25 among the best-value Marketing schools in the United States. Set in San Juan, PR, Universidad Metropolitana is a private not-for-profit institution. In-state tuition and fees average $7,750. The median Marketing program debt is $22,079. Ten years after enrolling, students earn a median of $24,490. Weighed against typical debt, the earnings make a compelling case for value. Get the full Universidad Metropolitana report

Rest of the Top 50 Best-Value Marketing Schools in the United States

These schools also delivered strong value this year:

#26

East Carolina University

Greenville, NC

East Carolina University landed the #26 spot for value in the United States this year. Located in Greenville, NC, East Carolina University is a public institution. Students from in state pay about $7,361 in tuition and fees, compared with $23,638 for out-of-state students. East Carolina University Marketing students take on a median of $24,992 in debt. Ten years after enrolling, students earn a median of $55,146. That is a strong return on a $24,992 median debt. East Carolina University has an acceptance rate of 89%. See the full East Carolina University profile

University Of Wisconsin Madison offered strong value this year, earning the #27 position. University Of Wisconsin Madison is a public school based in Madison, WI. The average in-state cost of tuition and fees is $11,603, with out-of-state students paying around $42,103. Graduates carry a median of $20,500 in student loans. University Of Wisconsin Madison alumni report median earnings of $73,792 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. Roughly 45% of applicants are accepted. Read the full report on University Of Wisconsin Madison

Fairleigh Dickinson University Metropolitan Campus offered strong value this year, earning the #28 position. Set in Teaneck, NJ, Fairleigh Dickinson University Metropolitan Campus is a private not-for-profit institution. The average in-state cost of tuition and fees is $37,010. Typical Marketing student debt is $25,000. Median earnings reach $57,273 ten years out. Weighed against typical debt, the earnings make a compelling case for value. Roughly 91% of applicants are accepted. Get the full Fairleigh Dickinson University Metropolitan Campus report

Anderson University Indiana ranked #29 on our 2026 list of the best-value Marketing schools. Set in Anderson, IN, Anderson University Indiana is a private not-for-profit institution. Expect in-state tuition and fees of around $37,240. Graduates carry a median of $27,000 in student loans. Median earnings reach $48,899 ten years out. Set against $27,000 in median debt, that is a healthy payoff. Anderson University Indiana admits about 79% of applicants. More on Anderson University Indiana

#30

Aurora University

Aurora, IL

Aurora University landed the #30 spot for value in the United States this year. This private not-for-profit school is set in Aurora, IL. In-state tuition and fees run about $29,170. Typical Marketing student debt is $22,900. A decade after starting, students earn a median of $58,709. Set against $22,900 in median debt, that is a healthy payoff. About 81% of those who apply are admitted. Read the full report on Aurora University

University Of St Thomas Minnesota ranked #31 on our 2026 list of the best-value Marketing schools. Set in Saint Paul, MN, University Of St Thomas Minnesota is a private not-for-profit institution. Expect in-state tuition and fees of around $54,398. Graduates carry a median of $27,000 in student loans. Graduates go on to earn a median of $73,739 ten years after entry. Set against $27,000 in median debt, that is a healthy payoff. Roughly 85% of applicants are accepted. Read the full report on University Of St Thomas Minnesota

#32

Liberty University

Lynchburg, VA

Liberty University offered strong value this year, earning the #32 position. This private not-for-profit school is set in Lynchburg, VA. The average in-state cost of tuition and fees is $16,173. The median Marketing program debt is $27,414. Graduates go on to earn a median of $44,813 ten years after entry. That is a strong return on a $27,414 median debt. About 99% of those who apply are admitted. Read the full report on Liberty University

#33

Lehigh University

Bethlehem, PA

Lehigh University placed #33 among the best-value Marketing schools in the United States. Located in Bethlehem, PA, Lehigh University is a private not-for-profit institution. In-state tuition and fees average $64,980. Students borrow a median of $20,534 to complete their Marketing program here. Median earnings reach $105,584 ten years out. Set against $20,534 in median debt, that is a healthy payoff. Lehigh University has an acceptance rate of 26%. Read more about Lehigh University

Walsh College Of Accountancy And Business Administration placed #34 among the best-value Marketing schools in the United States. Based in Troy, MI, Walsh College Of Accountancy And Business Administration is a private not-for-profit institution. Students from in state pay about $22,629 in tuition and fees. Students borrow a median of $15,150 to complete their Marketing program here. Walsh College Of Accountancy And Business Administration alumni report median earnings of $72,081 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. More on Walsh College Of Accountancy And Business Administration

#35

Bellevue University

Bellevue, NE

Bellevue University came in at #35 in this year's value ranking. Based in Bellevue, NE, Bellevue University is a private not-for-profit institution. Students from in state pay about $12,873 in tuition and fees. The median Marketing program debt is $27,750. Ten years after enrolling, students earn a median of $61,289. That is a strong return on a $27,750 median debt. See the full Bellevue University profile

#36

Anderson University Sc

Anderson, SC

Anderson University Sc placed #36 among the best-value Marketing schools in the United States. This private not-for-profit school is set in Anderson, SC. In-state tuition and fees average $34,970. Students borrow a median of $25,250 to complete their Marketing program here. Ten years after enrolling, students earn a median of $42,101. Set against $25,250 in median debt, that is a healthy payoff. Anderson University Sc has an acceptance rate of 55%. Read more about Anderson University Sc

#37

Grand Canyon University

Phoenix, AZ

Grand Canyon University came in at #37 in this year's value ranking. Located in Phoenix, AZ, Grand Canyon University is a private for-profit institution. Expect in-state tuition and fees of around $18,508. Students borrow a median of $24,919 to complete their Marketing program here. Median earnings reach $42,186 ten years out. Weighed against typical debt, the earnings make a compelling case for value. The acceptance rate is 79%. Read more about Grand Canyon University

#38

Tiffin University

Tiffin, OH

Tiffin University ranked #38 on our 2026 list of the best-value Marketing schools. Tiffin University is a private not-for-profit school based in Tiffin, OH. Expect in-state tuition and fees of around $34,790. Graduates carry a median of $27,000 in student loans. Graduates go on to earn a median of $35,942 ten years after entry. Set against $27,000 in median debt, that is a healthy payoff. About 80% of those who apply are admitted. See the full Tiffin University profile

#39

Walden University

Minneapolis, MN

Walden University offered strong value this year, earning the #39 position. Walden University is a private for-profit school based in Minneapolis, MN. Expect in-state tuition and fees of around $11,067. Students borrow a median of $49,361 to complete their Marketing program here. A decade after starting, students earn a median of $42,810. That is a strong return on a $49,361 median debt. Read more about Walden University

#40

Depaul University

Chicago, IL

Depaul University placed #40 among the best-value Marketing schools in the United States. Located in Chicago, IL, Depaul University is a private not-for-profit institution. In-state tuition and fees run about $45,405. The median Marketing program debt is $25,000. Graduates go on to earn a median of $68,751 ten years after entry. That is a strong return on a $25,000 median debt. Depaul University admits about 76% of applicants. See the full Depaul University profile

#41

St Catherine University

Saint Paul, MN

St Catherine University offered strong value this year, earning the #41 position. St Catherine University is a private not-for-profit school based in Saint Paul, MN. In-state tuition and fees average $38,428. St Catherine University Marketing students take on a median of $29,883 in debt. Median earnings reach $59,282 ten years out. Set against $29,883 in median debt, that is a healthy payoff. Roughly 92% of applicants are accepted. Read more about St Catherine University

#42

Webster University

Saint Louis, MO

Webster University placed #42 among the best-value Marketing schools in the United States. Based in Saint Louis, MO, Webster University is a private not-for-profit institution. Students from in state pay about $31,750 in tuition and fees. Typical Marketing student debt is $25,939. Median earnings reach $50,876 ten years out. That is a strong return on a $25,939 median debt. The acceptance rate is 86%. Get the full Webster University report

#43

University Of Houston

Houston, TX

University Of Houston came in at #43 in this year's value ranking. Set in Houston, TX, University Of Houston is a public institution. Expect in-state tuition and fees of around $9,717, while out-of-state students pay about $22,547. University Of Houston Marketing students take on a median of $17,370 in debt. University Of Houston alumni report median earnings of $62,377 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. University Of Houston admits about 74% of applicants. Read more about University Of Houston

University Of Akron Main Campus offered strong value this year, earning the #44 position. Based in Akron, OH, University Of Akron Main Campus is a public institution. In-state tuition and fees average $13,135, while out-of-state students pay about $20,815. University Of Akron Main Campus Marketing students take on a median of $25,000 in debt. Median earnings reach $46,600 ten years out. That is a strong return on a $25,000 median debt. University Of Akron Main Campus has an acceptance rate of 60%. Read the full report on University Of Akron Main Campus

University Of Phoenix Arizona landed the #45 spot for value in the United States this year. This private for-profit school is set in Phoenix, AZ. In-state tuition and fees run about $9,552. University Of Phoenix Arizona Marketing students take on a median of $33,565 in debt. Graduates go on to earn a median of $37,752 ten years after entry. Set against $33,565 in median debt, that is a healthy payoff. More on University Of Phoenix Arizona

Texas A And M University College Station ranked #46 on our 2026 list of the best-value Marketing schools. This public school is set in College Station, TX. Expect in-state tuition and fees of around $12,995, compared with $40,124 for out-of-state students. Texas A And M University College Station Marketing students take on a median of $19,896 in debt. Texas A And M University College Station alumni report median earnings of $72,097 a decade after entry. That is a strong return on a $19,896 median debt. About 57% of those who apply are admitted. See the full Texas A And M University College Station profile

The University Of Tampa offered strong value this year, earning the #47 position. Set in Tampa, FL, The University Of Tampa is a private not-for-profit institution. The average in-state cost of tuition and fees is $34,408. Students borrow a median of $26,000 to complete their Marketing program here. Ten years after enrolling, students earn a median of $59,436. Weighed against typical debt, the earnings make a compelling case for value. Roughly 40% of applicants are accepted. Get the full The University Of Tampa report

Loyola University Chicago landed the #48 spot for value in the United States this year. Set in Chicago, IL, Loyola University Chicago is a private not-for-profit institution. Students from in state pay about $53,710 in tuition and fees. The median Marketing program debt is $25,000. Median earnings reach $71,530 ten years out. That is a strong return on a $25,000 median debt. Loyola University Chicago has an acceptance rate of 82%. Get the full Loyola University Chicago report

#49

University Of Iowa

Iowa City, IA

University Of Iowa landed the #49 spot for value in the United States this year. Based in Iowa City, IA, University Of Iowa is a public institution. Students from in state pay about $11,283 in tuition and fees, with out-of-state students paying around $33,371. Students borrow a median of $25,000 to complete their Marketing program here. Graduates go on to earn a median of $64,762 ten years after entry. That is a strong return on a $25,000 median debt. University Of Iowa has an acceptance rate of 84%. Read the full report on University Of Iowa

#50

California Lutheran University

Thousand Oaks, CA

California Lutheran University came in at #50 in this year's value ranking. Located in Thousand Oaks, CA, California Lutheran University is a private not-for-profit institution. The average in-state cost of tuition and fees is $52,560. Graduates carry a median of $22,727 in student loans. California Lutheran University alumni report median earnings of $68,712 a decade after entry. Weighed against typical debt, the earnings make a compelling case for value. California Lutheran University admits about 76% of applicants. Read more about California Lutheran University

Best Value Marketing Schools by Degree Level

Compare value rankings by degree level:

Ranking Methodology & Notes

This list is compiled by Grad Degree (DMS_RANKING_2023), 2026 edition. Rankings consider the balance of cost (tuition and student debt) against student outcomes (post-graduation earnings) — a measure of return on investment — drawn primarily from the U.S. Department of Education (IPEDS and College Scorecard).

Ranking method: College Major Best Value · Scope: Nation. *Averages shown above reflect the top 1178 ranked schools only.

References

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