Business, Management & Marketing at Texas Tech University

If you plan to study business, management and marketing, take a look at what Texas Tech University has to offer and decide if the program is a good match for you. Get started with the following essential facts.

Texas Tech is located in Lubbock, Texas and approximately 40,322 students attend the school each year. During the 2020-2021 academic year, 403 students received their master's degree in business, management and marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

Texas Tech Business, Management & Marketing Degrees Available

• Master’s Degree in Business, Management & Marketing
• Doctorate Degree in Business, Management & Marketing

Online Classes Are Available at Texas Tech

If you are a working student or have a busy schedule, you may want to consider taking online classes. While these classes used to be mostly populated by returning adults, more and more traditional students are turning to this option.

Are you one of the many who prefer to take online classes? Texas Tech offers distance education options for business, management and marketing at the following degree levels:

Texas Tech Business, Management & Marketing Rankings

There were 17 students who received their doctoral degrees in business, management and marketing, making the school the #46 most popular school in the United States for this category of students.

Business, Management & Marketing Student Demographics at Texas Tech

Take a look at the following statistics related to the make-up of the business, management and marketing majors at Texas Tech University.

Texas Tech Business, Management & Marketing Master’s Program

In the 2020-2021 academic year, 403 students earned a master's degree in business, management and marketing from Texas Tech. About 43% of these graduates were women and the other 57% were men.

Of the students who received a business, management and marketing master's degree from Texas Tech, 59% were white. This is above average for this degree on the natiowide level. In the business, management and marketing master's program at this school, racial-ethnic minorities make up 37% of degree recipients. That is 5% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from Texas Tech University with a master's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	22
Black or African American	32
Hispanic or Latino	81
White	237
International Students	13
Other Races/Ethnicities	18

Concentrations Within Business, Management & Marketing

The following business, management and marketing concentations are available at Texas Tech University. The table shows all degrees awarded in this field awarded for all degree levels at Texas Tech University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
General Business/Commerce	252
Accounting	139
Finance & Financial Management	103
Management Sciences & Quantitative Methods	82
Business Administration & Management	64
Marketing	54
Hospitality Management	12
Human Resource Management	6

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Texas Tech University.

Occupation	Jobs in TX	Average Salary in TX
Office Clerks	330,250	$36,210
Customer Service Representatives	282,940	$33,770
General and Operations Managers	195,730	$125,870
Secretaries and Administrative Assistants	176,480	$35,550
Bookkeeping, Accounting, and Auditing Clerks	131,250	$41,390

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Johan Hendrikse under License

More about our data sources and methodologies.