Business, Management & Marketing at James Madison University

What traits are you looking for in a business, management and marketing school? To help you decide if James Madison University is right for you, we've gathered the following information about the school's business, management and marketing program.

JMU is located in Harrisonburg, Virginia and approximately 21,594 students attend the school each year. During the 2020-2021 academic year, 88 students received their master's degree in business, management and marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

JMU Business, Management & Marketing Degrees Available

• Master’s Degree in Business, Management & Marketing

JMU Business, Management & Marketing Rankings

Business, Management & Marketing Student Demographics at JMU

Take a look at the following statistics related to the make-up of the business, management and marketing majors at James Madison University.

JMU Business, Management & Marketing Master’s Program

Of the 88 business, management and marketing students who graduated with a master's degree in 2020-2021 from JMU, about 53% were men and 47% were women.

Of the students who received a business, management and marketing master's degree from JMU, 76% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from James Madison University with a master's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	0
Black or African American	3
Hispanic or Latino	4
White	67
International Students	7
Other Races/Ethnicities	7

Concentrations Within Business, Management & Marketing

If you plan to be a business, management and marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at James Madison University. A concentration may not be available for your level.

Concentration	Annual Degrees Awarded
Accounting	55
Business Administration & Management	33

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for VA, the home state for James Madison University.

Occupation	Jobs in VA	Average Salary in VA
Office Clerks	77,480	$34,940
Customer Service Representatives	71,380	$35,030
General and Operations Managers	52,440	$142,000
Management Analysts	49,510	$105,700
Bookkeeping, Accounting, and Auditing Clerks	41,690	$43,140

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Asheville Post Card Co., Asheville, North Carolina under License

More about our data sources and methodologies.