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Most Popular Business, Management & Marketing Schools in the Southwest Region

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2023 Most Popular Business, Management & Marketing Schools in the Southwest Region

115 Colleges
$46,664 Avg Salary
$24,341 Avg Student Debt

Finding the Best Business, Management & Marketing School for You

With 226,882 degrees and certificates handed out in 2020-2021, business, management and marketing is the #2 most popular major in the United States.

It's not easy to decide which program to enroll in when you have so many options available. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

To help you arm yourself with the information you need to make your decision, Grad Degree Search has developed this Most Popular Business, Management & Marketing Schools in the Southwest Region ranking. This report analyzed 115 schools in the Southwest Region to see which ones were the most popular programs for students. To create this ranking we looked at how many students graduated from the Business, Management & Marketing program at each school on the list.

The following schools top our list of the Most Popular Business, Management & Marketing Colleges.

Our analysis found University of Phoenix - Arizona to be the most popular school for business, management and marketing students who want to pursue a degree in the Southwest Region . Located in the large city of Tempe, UOPX - Arizona is a private for-profit college with a very large student population.

Full Business, Management & Marketing at University of Phoenix - Arizona Report

#2

Grand Canyon University

Phoenix, AZ

Out of the 115 schools in the Southwest Region that were part of this year’s ranking, Grand Canyon University landed the # 2 spot on the list. Located in the large city of Phoenix, Grand Canyon University is a private for-profit school with a fairly large student population.

Full Business, Management & Marketing at Grand Canyon University Report

You’ll be in good company if you decide to attend The University of Texas at Dallas. It ranked #3 on our 2023 Most Popular Business, Management & Marketing Schools in the Southwest Region list. Located in the medium-sized city of Richardson, UT Dallas is a public college with a very large student population.

Full Business, Management & Marketing at The University of Texas at Dallas Report

The excellent programs at The University of Texas at Austin helped the school earn the #4 place on this year’s ranking of the best business, management and marketing schools in the Southwest Region . UT Austin is a very large public school located in the city of Austin.

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Out of the 115 schools in the Southwest Region that were part of this year’s ranking, Texas A&M University - College Station landed the # 5 spot on the list. Located in the city of College Station, Texas A&M College Station is a public school with a fairly large student population.

Full Business, Management & Marketing at Texas A&M University - College Station Report

American InterContinental University - Online landed the #6 spot in the 2023 rankings for the most popular business, management and marketing programs. Located in the rural area of Schaumburg, AIU Online is a private for-profit school with a fairly large student population.

Full Business, Management & Marketing at American InterContinental University - Online Report

The University of Texas at Arlington did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #7 on the list. UT Arlington is a very large public school located in the large city of Arlington.

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#8

Texas Tech University

Lubbock, TX

Texas Tech University landed the #8 spot in the 2023 rankings for the most popular business, management and marketing programs. Texas Tech is a very large public school located in the city of Lubbock.

Read full report on Business, Management & Marketing at Texas Tech University

University of Houston - Downtown did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #9 on the list. UH Downtown is a fairly large public school located in the large city of Houston.

Full Business, Management & Marketing at University of Houston - Downtown Report

Arizona State University - Tempe landed the #9 spot in the 2023 rankings for the most popular business, management and marketing programs. ASU - Tempe is a very large public school located in the midsize city of Tempe.

Read full report on Business, Management & Marketing at Arizona State University - Tempe

With a ranking of #11, Southern Methodist University did quite well on this year’s most popular schools for business, management and marketing students. SMU is a large private not-for-profit school located in the suburb of Dallas.

Read full report on Business, Management & Marketing at Southern Methodist University

Texas A&M University - Commerce did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #12 on the list. Located in the town of Commerce, Texas A&M Commerce is a public college with a large student population.

Full Business, Management & Marketing at Texas A&M University - Commerce Report

University of North Texas ranked #13 on this year’s Most Popular Business, Management & Marketing Schools in the Southwest Region list. Located in the medium-sized city of Denton, UNT is a public college with a fairly large student population.

Read full report on Business, Management & Marketing at University of North Texas

With a ranking of #14, University of the Incarnate Word did quite well on this year’s most popular schools for business, management and marketing students. Located in the city of San Antonio, UIW is a private not-for-profit college with a moderately-sized student population.

Read full report on Business, Management & Marketing at University of the Incarnate Word

Arizona State University - Skysong ranked #15 on this year’s Most Popular Business, Management & Marketing Schools in the Southwest Region list. ASU - Skysong is a very large public school located in the midsize city of Scottsdale.

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Texas A&M University - Corpus Christi did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #16 on the list. Located in the large city of Corpus Christi, Texas A&M Corpus Christi is a public college with a large student population.

Full Business, Management & Marketing at Texas A&M University - Corpus Christi Report

#17

University of Houston

Houston, TX

With a ranking of #17, University of Houston did quite well on this year’s most popular schools for business, management and marketing students. Located in the large city of Houston, UH is a public school with a fairly large student population.

Read full report on Business, Management & Marketing at University of Houston

Honorable Mentions

These are some additional schools worth mentioning that are also popular but just didn't quite make the cut to earn our top Most Popular Business, Management & Marketing Schools in the Southwest Region award.

Rank College Location
18 West Texas A&M University Canyon, TX
19 Rice University Houston, TX
20 Texas Woman’s University Denton, TX
21 University of Oklahoma Norman Campus Norman, OK
22 The University of Texas at Tyler Tyler, TX
23 University of Arizona Tucson, AZ

Best Business, Management & Marketing Colleges by State

Explore the best business, management and marketing schools for a specific state in the Southwest region.

State Degrees Awarded
Arizona 7,884
Texas 16,152
Oklahoma 1,823
New Mexico 514

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 131,555
Management Sciences & Quantitative Methods 31,701
Accounting 19,309
Human Resource Management 12,117
General Business/Commerce 9,137
Finance & Financial Management 5,784
Marketing 4,011
Management Information Systems 2,766
International Business 2,007
Entrepreneurial Studies 1,823
Taxation 1,350
Hospitality Management 1,341
Real Estate 1,280
Other Business, Management & Marketing 1,073
General Sales & Marketing 537
Construction Management 466
Specialized Sales, Merchandising & Marketing 180
Business/Managerial Economics 162
Insurance 143
Business/Corporate Communications 117
Telecommunications Management 23

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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