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2023 Most Popular Business, Management & Marketing Schools

1,332 Colleges
$47,915 Avg Salary
$25,393 Avg Student Debt

Finding the Best Business, Management & Marketing School for You

In 2020-2021, 226,882 business, management and marketing students received their degrees and certificates, making the major the #2 most popular in the country.

It's not easy to decide which program to enroll in when you have so many options available. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.

To help you arm yourself with the information you need to make your decision, Grad Degree Search has developed this Most Popular Business, Management & Marketing Schools ranking. Our analysis looked at 1,332 schools in the United States to see which programs were the most popular for students. To create this ranking we looked at how many students graduated from the Business, Management & Marketing program at each school on the list.

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2023 Most Popular Business, Management & Marketing Schools in the United States

The following schools top our list of the Most Popular Business, Management & Marketing Colleges.

#1

Western Governors University

Salt Lake City, UT
5,838 Degrees

Our 2023 rankings named Western Governors University the most popular school in the United States for business, management and marketing students. Located in the suburb of Salt Lake City, WGU is a private not-for-profit college with a very large student population.

Full Business, Management & Marketing at Western Governors University Report

#2

University of Phoenix - Arizona

Tempe, AZ
3,976 Degrees

You’ll join some of the best and brightest minds around you if you attend University of Phoenix - Arizona. The school came in at #2 on this year’s Most Popular Business, Management & Marketing Schools list. Located in the city of Tempe, UOPX - Arizona is a private for-profit college with a very large student population.

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#3

Southern New Hampshire University

Manchester, NH
3,642 Degrees

You’ll join some of the best and brightest minds around you if you attend Southern New Hampshire University. The school came in at #3 on this year’s Most Popular Business, Management & Marketing Schools list. Located in the suburb of Manchester, SNHU is a private not-for-profit college with a very large student population.

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#4

Northwestern University

Evanston, IL
2,690 Degrees

The excellent programs at Northwestern University helped the school earn the #4 place on this year’s ranking of the best business, management and marketing schools in the United States. Northwestern is a fairly large private not-for-profit school located in the city of Evanston.

Read full report on Business, Management & Marketing at Northwestern University

#5

University of Maryland Global Campus

Adelphi, MD
2,609 Degrees

Out of the 1,332 schools in the United States that were part of this year’s ranking, University of Maryland Global Campus landed the # 5 spot on the list. Located in the suburb of Adelphi, UMGC is a public college with a very large student population.

Full Business, Management & Marketing at University of Maryland Global Campus Report

#6

Louisiana State University - Shreveport

Shreveport, LA
2,262 Degrees

With a ranking of #6, Louisiana State University - Shreveport did quite well on this year’s most popular schools for business, management and marketing students. Louisiana State University - Shreveport is a medium-sized public school located in the medium-sized city of Shreveport.

Read full report on Business, Management & Marketing at Louisiana State University - Shreveport

#7

New York University

New York, NY
2,246 Degrees

New York University did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #7 on the list. NYU is a fairly large private not-for-profit school located in the large city of New York.

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#8

Harvard University

Cambridge, MA
2,139 Degrees

Harvard University landed the #8 spot in the 2023 rankings for the most popular business, management and marketing programs. Harvard is a very large private not-for-profit school located in the city of Cambridge.

Read full report on Business, Management & Marketing at Harvard University

#9

DeVry University - Illinois

Chicago, IL
2,130 Degrees

DeVry University - Illinois landed the #9 spot in the 2023 rankings for the most popular business, management and marketing programs. Located in the midsize city of Chicago, DeVry University - Illinois is a private for-profit college with a very large student population.

Full Business, Management & Marketing at DeVry University - Illinois Report

#10

Liberty University

Lynchburg, VA
2,101 Degrees

Liberty University did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #10 on the list. Located in the city of Lynchburg, Liberty University is a private not-for-profit college with a very large student population.

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#11

University of Southern California

Los Angeles, CA
2,021 Degrees

With a ranking of #11, University of Southern California did quite well on this year’s most popular schools for business, management and marketing students. Located in the large city of Los Angeles, USC is a private not-for-profit school with a very large student population.

Read full report on Business, Management & Marketing at University of Southern California

#12

Grand Canyon University

Phoenix, AZ
2,006 Degrees

Grand Canyon University landed the #12 spot in the 2023 rankings for the most popular business, management and marketing programs. Located in the city of Phoenix, Grand Canyon University is a private for-profit school with a fairly large student population.

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#13

Webster University

Saint Louis, MO
1,883 Degrees

Webster University did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #13 on the list. Webster is a moderately-sized private not-for-profit school located in the large suburb of Saint Louis.

Full Business, Management & Marketing at Webster University Report

#14

School Removed

#15

Columbia University in the City of New York

New York, NY
1,777 Degrees

Columbia University in the City of New York landed the #15 spot in the 2023 rankings for the most popular business, management and marketing programs. Located in the city of New York, Columbia is a private not-for-profit college with a very large student population.

Read full report on Business, Management & Marketing at Columbia University in the City of New York

#16

University of Illinois at Urbana-Champaign

Champaign, IL
1,678 Degrees

University of Illinois at Urbana-Champaign ranked #16 on this year’s Most Popular Business, Management & Marketing Schools list. UIUC is a very large public school located in the city of Champaign.

Full Business, Management & Marketing at University of Illinois at Urbana-Champaign Report

#17

University of Pennsylvania

Philadelphia, PA
1,547 Degrees

With a ranking of #17, University of Pennsylvania did quite well on this year’s most popular schools for business, management and marketing students. UPenn is a very large private not-for-profit school located in the city of Philadelphia.

Read full report on Business, Management & Marketing at University of Pennsylvania

#18

Florida International University

Miami, FL
1,527 Degrees

With a ranking of #18, Florida International University did quite well on this year’s most popular schools for business, management and marketing students. Located in the suburb of Miami, FIU is a public college with a fairly large student population.

Full Business, Management & Marketing at Florida International University Report

#19

The University of Texas at Dallas

Richardson, TX
1,431 Degrees

With a ranking of #19, The University of Texas at Dallas did quite well on this year’s most popular schools for business, management and marketing students. Located in the city of Richardson, UT Dallas is a public college with a very large student population.

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#20

Capella University

Minneapolis, MN
1,405 Degrees

With a ranking of #20, Capella University did quite well on this year’s most popular schools for business, management and marketing students. Located in the large city of Minneapolis, Capella University is a private for-profit college with a very large student population.

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#21

Strayer University - Global Region

Washington, DC
1,404 Degrees

Strayer University - Global Region landed the #21 spot in the 2023 rankings for the most popular business, management and marketing programs. Strayer University - Global Region is a fairly large private for-profit school located in the city of Washington.

Full Business, Management & Marketing at Strayer University - Global Region Report

#22

Columbia Southern University

Orange Beach, AL
1,308 Degrees

Columbia Southern University ranked #22 on this year’s Most Popular Business, Management & Marketing Schools list. Located in the fringe town of Orange Beach, Columbia Southern University is a private for-profit school with a fairly large student population.

Full Business, Management & Marketing at Columbia Southern University Report

#23

University of Chicago

Chicago, IL
1,273 Degrees

University of Chicago came in at #23 in this year’s edition of the Most Popular Business, Management & Marketing Schools ranking. Located in the large city of Chicago, UChicago is a private not-for-profit school with a large student population.

Full Business, Management & Marketing at University of Chicago Report

#24

Duke University

Durham, NC
1,257 Degrees

Duke University landed the #24 spot in the 2023 rankings for the most popular business, management and marketing programs. Duke is a large private not-for-profit school located in the large city of Durham.

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#25

Johns Hopkins University

Baltimore, MD
1,249 Degrees

Johns Hopkins University did quite well in this year’s ranking of the most popular schools for business, management and marketing students. It came in at #25 on the list. Located in the large city of Baltimore, Johns Hopkins is a private not-for-profit school with a very large student population.

Full Business, Management & Marketing at Johns Hopkins University Report

#26

University of Iowa

Iowa City, IA
#27

Hult International Business School

Cambridge, MA
#28

Indiana University - Bloomington

Bloomington, IN
#28

Boston University

Boston, MA
#30

Colorado State University - Global Campus

Greenwood Village, CO
#31

American Public University System

Charles Town, WV
#32

The University of Texas at Austin

Austin, TX
#33

Colorado Technical University - Colorado Springs

Colorado Springs, CO
#34

University of Michigan - Ann Arbor

Ann Arbor, MI
#35

Walden University

Minneapolis, MN
#36

DePaul University

Chicago, IL
#37

University of Florida

Gainesville, FL
#38

Georgia Institute of Technology - Main Campus

Atlanta, GA
#39

Cornell University

Ithaca, NY
#40

Georgetown University

Washington, DC
#41

University of North Carolina at Chapel Hill

Chapel Hill, NC
#42

Texas A&M University - College Station

College Station, TX
#43

University of California - Los Angeles

Los Angeles, CA
#44

Rutgers University - Newark

Newark, NJ
#45

George Washington University

Washington, DC
#46

Northeastern University Professional Advancement Network

Boston, MA
#47

Baruch College

New York, NY
#48

American InterContinental University - Online

Schaumburg, IL
#49

Pepperdine University

Malibu, CA
#50

Purdue University Global

Indianapolis, IN

Additional Award Winners

This section represents the rest of the schools awarded a Most Popular Business, Management & Marketing Schools badge. Showing in this list means the college was ranked in the top 15% of the 1332 different United States business, management and marketing schools we analyzed.

Rank College Location
50 Campbellsville University Campbellsville, KY
52 Villanova University Villanova, PA
53 University of Connecticut Storrs, CT
54 Michigan State University East Lansing, MI
55 University of Maryland - College Park College Park, MD
56 The University of Texas at Arlington Arlington, TX
57 Central Michigan University Mount Pleasant, MI
58 University of Virginia - Main Campus Charlottesville, VA
59 University of Utah Salt Lake City, UT
60 University of Denver Denver, CO
61 Massachusetts Institute of Technology Cambridge, MA
61 Texas Tech University Lubbock, TX
63 Arizona State University - Tempe Tempe, AZ
63 University of Houston - Downtown Houston, TX
65 Wilmington University New Castle, DE
66 University of South Carolina - Columbia Columbia, SC
67 University of South Florida - Main Campus Tampa, FL
68 University of Cincinnati - Main Campus Cincinnati, OH
69 University of Massachusetts Amherst Amherst, MA
70 Florida Atlantic University Boca Raton, FL
71 University of Rochester Rochester, NY
72 Washington University in St Louis Saint Louis, MO
73 Sofia University Palo Alto, CA
74 Saint Leo University Saint Leo, FL
75 Belhaven University Jackson, MS
75 University of California - Berkeley Berkeley, CA
77 University of Minnesota - Twin Cities Minneapolis, MN
78 Temple University Philadelphia, PA
79 Bellevue University Bellevue, NE
80 Tulane University of Louisiana New Orleans, LA
81 University of Washington - Seattle Campus Seattle, WA
82 Syracuse University Syracuse, NY
83 University of Central Florida Orlando, FL
84 Northcentral University San Diego, CA
84 Southern Methodist University Dallas, TX
86 Nova Southeastern University Fort Lauderdale, FL
87 Louisiana State University and Agricultural & Mechanical College Baton Rouge, LA
88 Embry-Riddle Aeronautical University - Worldwide Daytona Beach, FL
89 Texas A&M University - Commerce Commerce, TX
90 North Carolina State University Raleigh, NC
91 The University of Alabama Tuscaloosa, AL
92 University of Georgia Athens, GA
93 Indiana Wesleyan University - National & Global Marion, IN
93 University of Colorado Boulder Boulder, CO
95 University of North Texas Denton, TX
96 Brandman University Irvine, CA
97 Fordham University Bronx, NY
97 University of the Incarnate Word San Antonio, TX
99 University of the People Pasadena, CA
100 University of Notre Dame Notre Dame, IN
101 Colorado State University - Fort Collins Fort Collins, CO
101 William & Mary Williamsburg, VA
101 Wake Forest University Winston-Salem, NC
104 Arizona State University - Skysong Scottsdale, AZ
105 University of Southern Indiana Evansville, IN
106 Wayne State University Detroit, MI
107 Stevens Institute of Technology Hoboken, NJ
108 Missouri State University - Springfield Springfield, MO
109 Yale University New Haven, CT
110 University of the Cumberlands Williamsburg, KY
110 Texas A&M University - Corpus Christi Corpus Christi, TX
112 University of Miami Coral Gables, FL
113 National University La Jolla, CA
114 Auburn University Auburn, AL
115 Washington State University Pullman, WA
116 University of Houston Houston, TX
117 Westcliff University Irvine, CA
118 West Texas A&M University Canyon, TX
118 Georgia State University Atlanta, GA
120 University of La Verne La Verne, CA
121 East Carolina University Greenville, NC
122 University of Wisconsin - Madison Madison, WI
123 University of Kansas Lawrence, KS
124 American University Washington, DC
125 Rice University Houston, TX
126 Case Western Reserve University Cleveland, OH
127 Golden Gate University - San Francisco San Francisco, CA
127 Fitchburg State University Fitchburg, MA
129 Montclair State University Montclair, NJ
130 Texas Woman’s University Denton, TX
131 University of St Thomas Minnesota Saint Paul, MN
131 St John’s University - New York Queens, NY
133 Babson College Wellesley, MA
134 Seton Hall University South Orange, NJ
135 Vanderbilt University Nashville, TN
136 University of Massachusetts - Lowell Lowell, MA
137 University of Missouri - Columbia Columbia, MO
138 Stanford University Stanford, CA
139 Hofstra University Hempstead, NY
139 University of Hartford West Hartford, CT
139 Franklin University Columbus, OH
142 University of Oklahoma Norman Campus Norman, OK
143 Bentley University Waltham, MA
144 Stony Brook University Stony Brook, NY
145 University of Colorado Denver/Anschutz Medical Campus Denver, CO
145 The University of Tennessee - Knoxville Knoxville, TN
147 University of California - Irvine Irvine, CA
148 Suffolk University Boston, MA
149 Saint Joseph’s University Philadelphia, PA
150 Florida Institute of Technology Melbourne, FL
150 Ohio State University - Main Campus Columbus, OH
150 Clemson University Clemson, SC
153 University of Illinois at Chicago Chicago, IL
154 Carnegie Mellon University Pittsburgh, PA
155 The University of Texas at Tyler Tyler, TX
156 Santa Clara University Santa Clara, CA
157 American College of Financial Services Bryn Mawr, PA
158 Quinnipiac University Hamden, CT
159 University of North Carolina at Wilmington Wilmington, NC
160 George Mason University Fairfax, VA
160 University of Arizona Tucson, AZ
160 Maryville University of Saint Louis Saint Louis, MO
163 Emory University Atlanta, GA
164 University of Redlands Redlands, CA
164 University of Alabama at Birmingham Birmingham, AL
166 Boise State University Boise, ID
167 University of North Carolina at Charlotte Charlotte, NC
168 Benedictine University Lisle, IL
168 Drexel University Philadelphia, PA
168 Boston College Chestnut Hill, MA
171 Walsh College Troy, MI
172 Naval Postgraduate School Monterey, CA
173 Baylor University Waco, TX
174 Saint Mary’s University of Minnesota Winona, MN
174 Harrisburg University of Science and Technology Harrisburg, PA
176 Champlain College Burlington, VT
177 University of Mississippi University, MS
178 Park University Parkville, MO
179 University of Louisiana at Lafayette Lafayette, LA
180 University of Louisville Louisville, KY
181 Universidad Metropolitana San Juan, PR
182 Universidad del Turabo Gurabo, PR
183 Virginia Commonwealth University Richmond, VA
184 Florida State University Tallahassee, FL
185 California State University - East Bay Hayward, CA
185 National University College Bayamon, PR
187 University of Toledo Toledo, OH
188 Oklahoma State University - Main Campus Stillwater, OK
189 Northern Illinois University Dekalb, IL
190 The University of Texas at San Antonio San Antonio, TX
191 Regent University Virginia Beach, VA
192 Troy University Troy, AL
192 Grantham University Lenexa, KS
192 Strayer University - Virginia Arlington, VA
195 Davenport University Grand Rapids, MI
196 University of Pittsburgh - Pittsburgh Campus Pittsburgh, PA
196 Utah State University Logan, UT
196 Ohio University - Athens Campus Athens, OH
199 West Virginia University Morgantown, WV
199 Pace University - New York New York, NY

Honorable Mentions

These are some additional schools worth mentioning that are also popular but just didn't quite make the cut to earn our top Most Popular Business, Management & Marketing Schools award.

Rank College Location
201 Loyola University Chicago Chicago, IL
202 Southeastern Oklahoma State University Durant, OK
203 West Chester University of Pennsylvania West Chester, PA
204 University of Missouri - Kansas City Kansas City, MO
205 Binghamton University Vestal, NY
206 University of Houston - Victoria Victoria, TX
207 Brigham Young University - Provo Provo, UT
208 Keiser University - Ft Lauderdale Fort Lauderdale, FL
209 University of Delaware Newark, DE
210 Dartmouth College Hanover, NH
211 University of Nebraska - Lincoln Lincoln, NE
211 Gonzaga University Spokane, WA
211 Excelsior College Albany, NY
214 University of Scranton Scranton, PA
215 Florida Institute of Technology - Online Melbourne, FL
216 Cleveland State University Cleveland, OH
216 Fairleigh Dickinson University - Metropolitan Campus Teaneck, NJ
218 Purdue University - Main Campus West Lafayette, IN
219 University of San Francisco San Francisco, CA
220 Faulkner University Montgomery, AL
221 Portland State University Portland, OR
222 Kennesaw State University Kennesaw, GA
222 Post University Waterbury, CT
224 Johnson & Wales University - Online Providence, RI
225 Mercy College Dobbs Ferry, NY
226 University of Oregon Eugene, OR
227 Concordia University, Wisconsin Mequon, WI
228 University of North Florida Jacksonville, FL
228 University at Buffalo Buffalo, NY
230 Mercer University Macon, GA
231 University of Memphis Memphis, TN
231 University of Wisconsin - Whitewater Whitewater, WI
233 University of Arkansas Fayetteville, AR
233 Northern Kentucky University Highland Heights, KY
235 Northeastern University Boston, MA
236 University of Phoenix - California Costa Mesa, CA
237 University of Wisconsin - Milwaukee Milwaukee, WI
238 Goldey - Beacom College Wilmington, DE
239 Regis University Denver, CO
240 Seattle University Seattle, WA
240 University of Dayton Dayton, OH
242 University of North Carolina at Pembroke Pembroke, NC
243 Ashland University Ashland, OH
243 LIM College New York, NY
245 University of North Alabama Florence, AL
246 The University of Texas at El Paso El Paso, TX
246 University of Dallas Irving, TX
248 Indiana University - Purdue University - Indianapolis Indianapolis, IN
248 Concordia University, Chicago River Forest, IL
250 Xavier University Cincinnati, OH
250 The Graduate Center, CUNY New York, NY
252 Texas Christian University Fort Worth, TX
252 Kansas State University Manhattan, KS
254 University of Houston - Clear Lake Houston, TX
255 Creighton University Omaha, NE
255 Strayer University - Georgia Atlanta, GA
257 Trevecca Nazarene University Nashville, TN
257 University of Missouri - St Louis Saint Louis, MO
259 Western Kentucky University Bowling Green, KY
260 Lindenwood University Saint Charles, MO
261 Rockhurst University Kansas City, MO
262 Adelphi University Garden City, NY
262 California Baptist University Riverside, CA
264 San Diego State University San Diego, CA
265 University of Massachusetts - Dartmouth North Dartmouth, MA
266 Virginia Tech Blacksburg, VA

Business, Management & Marketing by Region

View the Most Popular Business, Management & Marketing Schools for a specific region near you.

Region
Southeast
New England
Rocky Mountains
Plains States
Middle Atlantic
Far Western US
Southwest
Great Lakes

Business, Management & Marketing Majors to Study

Major Annual Graduates
Business Administration & Management 131,555
Management Sciences & Quantitative Methods 31,701
Accounting 19,309
Human Resource Management 12,117
General Business/Commerce 9,137
Finance & Financial Management 5,784
Marketing 4,011
Management Information Systems 2,766
International Business 2,007
Entrepreneurial Studies 1,823
Taxation 1,350
Hospitality Management 1,341
Real Estate 1,280
Other Business, Management & Marketing 1,073
General Sales & Marketing 537
Construction Management 466
Specialized Sales, Merchandising & Marketing 180
Business/Managerial Economics 162
Insurance 143
Business/Corporate Communications 117
Telecommunications Management 23

Notes and References

*These averages are for the top 25 schools only.

  • The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
  • Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
  • Credit for the banner image above goes to Amit Savargaonkar.

More about our data sources and methodologies.

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