2023 Best Value Business, Management & Marketing Schools in the Southwest Region
Highlighting Quality Schools With More Affordable Pricing
Finding the Best Business, Management & Marketing School for You
With 226,882 degrees and certificates handed out in 2020-2021, business, management and marketing is the #2 most popular major in the United States.
It's not easy to decide which program to enroll in when you have so many options available. You can choose a traditional brick and mortar school, or with the growth of online education, you can attend a school half-way across the country without even leaving your house. Also there are many trade schools that offer short-term programs that open up more career options.
The Best Value Business, Management & Marketing Schools in the Southwest Region ranking is one of many tools that Grad Degree Search has developed to help you make your educational decision. Our analysis looked at 83 schools in the Southwest Region to see which programs offered the best value experiences for business, management and marketing students with the aim of identifying those quality schools that are more affordable than some of their counterparts.
Our ranking of value is based on the quality of a program as defined in our per sticker price dollar. Specifically, our score for quality is discounted by the published tuition and fees charged by the given college. This gives the cost per unit of quality for each college. The more quality your dollar buys, the better the value.
In our regional and nationwide rankings, out-of-state tution and fees are used in our calculations. For statewide rankings, we use average in-state tuition and fees.
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2023 Best Value Business, Management & Marketing Schools in the Southwest Region
The following schools top our list of the Best Value Business, Management & Marketing Colleges.
Top 15% Best Business, Management & Marketing Schools
Our 2023 rankings named West Texas A&M University the best value school in the Southwest Region for business, management and marketing students. West Texas A&M University is a medium-sized public school located in the fringe town of Canyon.
Out-of-state tuition fees for undergraduate students at West Texas A&M University are $11,208 per year.
You’ll be in good company if you decide to attend Arizona State University - Skysong. It ranked #2 on our 2023 Best Value Business, Management & Marketing Schools in the Southwest Region list. ASU - Skysong is a very large public school located in the midsize city of Scottsdale.
Out-of-state tuition fees for undergraduate students at ASU - Skysong are $13,092 per year.
ASU - Skysong excels when it comes to quality. It’s ranked in the top 20% of all schools on our Best Business, Management & Marketing Schools in the Southwest Region list.
Read full report on Business, Management & Marketing at Arizona State University - Skysong
A rank of #3 on this year’s list means Ottawa University - Surprise is a great value for business, management and marketing students. Located in the large suburb of Surprise, Ottawa University - Surprise is a private not-for-profit school with a fairly small student population.
The average tuition and fees for an out-of-state undergraduate student at Ottawa University - Surprise are $33,000 a year.
The excellent programs at The University of Texas at Austin helped the school earn the #4 place on this year’s ranking of the best business, management and marketing schools in the Southwest Region . UT Austin is a very large public school located in the large city of Austin.
Out-of-state tuition fees for undergraduate students at UT Austin are $40,996 per year.
UT Austin did well in our overall quality rankings, too. It placed #2 on our Best Business, Management & Marketing Schools in the Southwest Region list.
Read full report on Business, Management & Marketing at The University of Texas at Austin
Out of the 83 schools in the Southwest Region that were part of this year’s ranking, MSU Texas landed the # 5 spot on the list. MSU Texas is a medium-sized public school located in the midsize city of Wichita Falls.
Out-of-state tuition fees for undergraduate students at MSU Texas are $11,726 per year.
Oklahoma Christian University did quite well in this year’s ranking of the best value schools for business, management and marketing students. It came in at #6 on the list. OC is a small private not-for-profit school located in the large city of Edmond.
OC undergraduate students pay an average of $25,090 in tuition and fees each year.
With a ranking of #7, Grand Canyon University did quite well on this year’s best value schools for business, management and marketing students. Located in the large city of Phoenix, Grand Canyon University is a private for-profit college with a very large student population.
The average tuition and fees for an out-of-state undergraduate student at Grand Canyon University are $17,189 a year.
Texas Tech University did quite well in this year’s ranking of the best value schools for business, management and marketing students. It came in at #8 on the list. Texas Tech is a fairly large public school located in the large city of Lubbock.
Texas Tech undergraduate students pay an average of $24,121 in tuition and fees each year.
Texas Tech also claimed a spot on our Best Business, Management & Marketing Schools in the Southwest Region list. It’s in the top 10% of all schools in this category.
With a ranking of #9, Oklahoma City University did quite well on this year’s best value schools for business, management and marketing students. OCU is a small private not-for-profit school located in the city of Oklahoma City.
The average tuition and fees for an out-of-state undergraduate student at OCU are $32,744 a year.
Full Business, Management & Marketing at Oklahoma City University Report
Northeastern State University ranked #10 on this year’s Best Value Business, Management & Marketing Schools in the Southwest Region list. Located in the remote town of Tahlequah, NSU is a public school with a moderately-sized student population.
NSU undergraduate students pay an average of $15,755 in tuition and fees each year.
Oklahoma Wesleyan University came in at #11 in this year’s edition of the Best Value Business, Management & Marketing Schools in the Southwest Region ranking. OKWU or OWU is a small private not-for-profit school located in the distant town of Bartlesville.
OKWU or OWU undergraduate students pay an average of $29,498 in tuition and fees each year.
Read full report on Business, Management & Marketing at Oklahoma Wesleyan University
Southeastern Oklahoma State University landed the #12 spot in the 2023 rankings for the best value business, management and marketing programs. Located in the town of Durant, Southeastern Oklahoma State University is a public school with a medium-sized student population.
The average tuition and fees for an out-of-state undergraduate student at Southeastern Oklahoma State University are $15,870 a year.
Honorable Mentions
These are some additional schools worth mentioning that are also great but just didn't quite make the cut to earn our top Best Value Business, Management & Marketing Schools in the Southwest Region award.
| Rank | College | Location |
|---|---|---|
| 13 | Texas A&M University - College Station | College Station, TX |
| 14 | Southwestern Assemblies of God University | Waxahachie, TX |
| 15 | The University of Texas of the Permian Basin | Odessa, TX |
| 16 | Ottawa University - Phoenix | Phoenix, AZ |
Best Business, Management & Marketing Colleges by State
Explore the best business, management and marketing schools for a specific state in the Southwest region.
| State | Degrees Awarded |
|---|---|
| Arizona | 7,884 |
| Texas | 16,152 |
| Oklahoma | 1,823 |
| New Mexico | 514 |
More Business, Management & Marketing Rankings in the Southwest Region
Majors Related to Business, Management & Marketing
Business, Management & Marketing Majors to Study
| Major | Annual Graduates |
|---|---|
| Business Administration & Management | 131,555 |
| Management Sciences & Quantitative Methods | 31,701 |
| Accounting | 19,309 |
| Human Resource Management | 12,117 |
| General Business/Commerce | 9,137 |
| Finance & Financial Management | 5,784 |
| Marketing | 4,011 |
| Management Information Systems | 2,766 |
| International Business | 2,007 |
| Entrepreneurial Studies | 1,823 |
| Taxation | 1,350 |
| Hospitality Management | 1,341 |
| Real Estate | 1,280 |
| Other Business, Management & Marketing | 1,073 |
| General Sales & Marketing | 537 |
| Construction Management | 466 |
| Specialized Sales, Merchandising & Marketing | 180 |
| Business/Managerial Economics | 162 |
| Insurance | 143 |
| Business/Corporate Communications | 117 |
| Telecommunications Management | 23 |
Notes and References
*These averages are for the top 25 schools only.
- The Integrated Postsecondary Education Data System (IPEDS) from the National Center for Education Statistics (NCES), a branch of the U.S. Department of Education (DOE) serves as the core of the rest of our data about colleges.
- Some other college data, including much of the graduate earnings data, comes from the U.S. Department of Education’s (College Scorecard).
- Credit for the banner image above goes to Amit Savargaonkar.
More about our data sources and methodologies.
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