Master’s Degrees in Marketing
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Education Levels of Marketing Majors
In 2020-2021, 3,301 earned their master's degree in marketing. This earns it the #54 spot on the list of the most popular master's degree programs in the nation.
The following table shows the number of diplomas awarded in marketing at each degree level.
| Education Level | Number of Grads |
|---|---|
| Master’s Degree | 3,301 |
| Graduate Certificate | 678 |
| Doctor’s Degree | 32 |
Earnings of Marketing Majors With Master’s Degrees
The median salary for graduates holding a master's degree in marketing is $52,533. This number may vary for a lot of reasons. For instance, you may decide to move to a location where people with your degree are rare and make more money. To get a better picture, earnings for this category of people can range from a low of $45,923 to a high of $60,572.
Student Debt
We do not have the data to calculate the median and range of debt loads for marketing students who are master's degree holders.
Student Diversity
More women than men pursue their master's degree in marketing. About 65.4% of graduates with this degree are female.
| Gender | Number of Grads |
|---|---|
| Men | 1,141 |
| Women | 2,160 |
The racial-ethnic distribution of marketing master’s degree students is as follows:
| Race/Ethnicity | Number of Grads |
|---|---|
| Asian | 149 |
| Black or African American | 295 |
| Hispanic or Latino | 468 |
| White | 1,266 |
| International Students | 891 |
| Other Races/Ethnicities | 232 |
Most Popular Marketing Programs for Master’s Degrees
There are 155 colleges that offer a master’s degree in marketing. Learn more about the most popular 20 below:
The most popular school in the United States for marketing students seekinga master's degree is Northwestern University. Each year, around 22,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $60,276 per year, while in-state graduate students, on average, pay $56,067 per year. For the 2020-2021 academic year, 248 master's degrees were handed out to marketing majors at Northwestern. Around 26% of these students were from an underrepresented racial-ethnic group, and 44% were women.
Southern New Hampshire University comes in at #2 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 134,300 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $15,000 per year, while in-state graduate students, on average, pay $18,900 per year. The marketing program at Southern New Hampshire University awarded 170 master's degrees during the 2020-2021 school year. Around 31% of these students were from an underrepresented racial-ethnic group, and 81% were women.
Hult International Business School is the 3rd most popular school in the nation for students seeking a master's degree in marketing. Roughly 1,800 attend the school each year. The average in-state tuition for full-time undergraduates is $43,514 per year, while in-state graduate students, on average, pay $43,027 per year. The marketing program at Hult International Business School awarded 153 master's degrees during the 2020-2021 school year. Around 8% of these students were from an underrepresented racial-ethnic group, and 55% were women.
The 4th most popular school in the country for marketing majors who are seeking their master's degree is Florida International University. Each year, around 58,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $4,721 per year, while in-state graduate students, on average, pay $8,912 per year. For the 2020-2021 academic year, 147 master's degrees were handed out to marketing majors at FIU. Of these students, 79% were women and 80% were members of underrepresented racial-ethnic groups.
Johns Hopkins University is the 5th most popular school in the nation for students seeking a master's degree in marketing. Roughly 28,800 attend the school each year. The average in-state tuition for full-time undergraduates is $58,720 per year, while in-state graduate students, on average, pay $58,720 per year. For the 2020-2021 academic year, 145 master's degrees were handed out to marketing majors at Johns Hopkins. Of these students, 77% were women and 1% were members of underrepresented racial-ethnic groups.
The University of Alabama is the 6th most popular school in the nation for students seeking a master's degree in marketing. Roughly 37,800 attend the school each year. The average in-state tuition for full-time undergraduates is $10,780 per year, while in-state graduate students, on average, pay $10,780 per year. During the 2020-2021 academic year, 137 people received their master's degree in marketing from UA. Around 18% of these students were from an underrepresented racial-ethnic group, and 71% were women.
Boston University is the 7th most popular school in the nation for students seeking a master's degree in marketing. Each year, around 32,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $58,560 per year, while in-state graduate students, on average, pay $58,560 per year. During the 2020-2021 academic year, 122 people received their master's degree in marketing from Boston U. Around 4% of these students were from an underrepresented racial-ethnic group, and 60% were women.
LIM College is the 8th most popular school in the nation for students seeking a master's degree in marketing. Roughly 1,600 attend the school each year. The average in-state tuition for full-time undergraduates is $28,634 per year, while in-state graduate students, on average, pay $24,840 per year. For the 2020-2021 academic year, 107 master's degrees were handed out to marketing majors at LIM. Of these students, 92% were women and 35% were members of underrepresented racial-ethnic groups.
Full Sail University comes in at #9 on our list of the most popular colleges offering master's degrees in marketing. Roughly 24,600 attend the school each year. The average in-state tuition for full-time undergraduates is $25,687 per year, while in-state graduate students, on average, pay $15,472 per year. The marketing program at Full Sail University awarded 93 master's degrees during the 2020-2021 school year. Around 56% of these students were from an underrepresented racial-ethnic group, and 67% were women.
National University College comes in at #10 on our list of the most popular colleges offering master's degrees in marketing. Roughly 25,900 attend the school each year. The average in-state tuition for full-time undergraduates is $6,444 per year, while in-state graduate students, on average, pay $7,020 per year. The marketing program at National University College awarded 80 master's degrees during the 2020-2021 school year. Around 100% of these students were from an underrepresented racial-ethnic group, and 83% were women.
The 11th most popular school in the country for marketing majors who are seeking their master's degree is University of Toledo. Roughly 18,300 attend the school each year. The average in-state tuition for full-time undergraduates is $9,028 per year, while in-state graduate students, on average, pay $14,758 per year. The marketing program at University of Toledo awarded 76 master's degrees during the 2020-2021 school year. Around 1% of these students were from an underrepresented racial-ethnic group, and 38% were women.
Vanderbilt University comes in at #12 on our list of the most popular colleges offering master's degrees in marketing. Roughly 13,500 attend the school each year. The average in-state tuition for full-time undergraduates is $54,840 per year, while in-state graduate students, on average, pay $51,600 per year. During the 2020-2021 academic year, 69 people received their master's degree in marketing from Vanderbilt. Around 20% of these students were from an underrepresented racial-ethnic group, and 58% were women.
Texas A&M University - College Station is the 13th most popular school in the nation for students seeking a master's degree in marketing. Roughly 70,400 attend the school each year. The average in-state tuition for full-time undergraduates is $8,578 per year, while in-state graduate students, on average, pay $6,885 per year. For the 2020-2021 academic year, 68 master's degrees were handed out to marketing majors at Texas A&M College Station. About 69% of this group were women, and 18% were students from an underrepresented racial-ethnic group.
The 13th most popular school in the country for marketing majors who are seeking their master's degree is University of Pennsylvania. Each year, around 26,500 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $54,652 per year, while in-state graduate students, on average, pay $38,732 per year. During the 2020-2021 academic year, 68 people received their master's degree in marketing from UPenn. Around 40% of these students were from an underrepresented racial-ethnic group, and 63% were women.
The 15th most popular school in the country for marketing majors who are seeking their master's degree is Michigan State University. Roughly 49,600 attend the school each year. The average in-state tuition for full-time undergraduates is $15,966 per year, while in-state graduate students, on average, pay $19,714 per year. During the 2020-2021 academic year, 67 people received their master's degree in marketing from Michigan State. About 70% of this group were women, and 15% were students from an underrepresented racial-ethnic group.
Nova Southeastern University is the 16th most popular school in the nation for students seeking a master's degree in marketing. Each year, around 20,800 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $33,510 per year, while in-state graduate students, on average, pay $21,153 per year. The marketing program at Nova Southeastern University awarded 62 master's degrees during the 2020-2021 school year. Around 69% of these students were from an underrepresented racial-ethnic group, and 71% were women.
Liberty University comes in at #17 on our list of the most popular colleges offering master's degrees in marketing. Roughly 93,300 attend the school each year. The average in-state tuition for full-time undergraduates is $15,409 per year, while in-state graduate students, on average, pay $7,847 per year. For the 2020-2021 academic year, 61 master's degrees were handed out to marketing majors at Liberty University. Around 21% of these students were from an underrepresented racial-ethnic group, and 66% were women.
The University of Texas at Dallas comes in at #18 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 28,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $14,564 per year, while in-state graduate students, on average, pay $15,088 per year. For the 2020-2021 academic year, 58 master's degrees were handed out to marketing majors at UT Dallas. Around 33% of these students were from an underrepresented racial-ethnic group, and 76% were women.
University of Phoenix - Arizona comes in at #19 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 89,700 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $9,552 per year, while in-state graduate students, on average, pay $16,153 per year. For the 2020-2021 academic year, 56 master's degrees were handed out to marketing majors at UOPX - Arizona. Of these students, 82% were women and 43% were members of underrepresented racial-ethnic groups.
University of South Florida - Main Campus comes in at #20 on our list of the most popular colleges offering master's degrees in marketing. Each year, around 50,600 students seeking various degrees attend the university. The average in-state tuition for full-time undergraduates is $4,559 per year, while in-state graduate students, on average, pay $8,350 per year. During the 2020-2021 academic year, 55 people received their master's degree in marketing from USF Tampa. Around 15% of these students were from an underrepresented racial-ethnic group, and 55% were women.
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Related Majors
Below are some popular majors that are similar to marketing that offer master’s degrees.
| Major | Annual Degrees Awarded |
|---|---|
| Business Administration & Management | 122,843 |
| Management Sciences & Methods | 29,299 |
| Accounting | 18,187 |
| Human Resource Management | 9,750 |
| Business & Commerce | 8,488 |
References
*The racial-ethnic minority student count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the percentage of racial-ethnic minorities.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Bureau of Labor Statistics
- Image Credit: By Nick Youngson under License
More about our data sources and methodologies.
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