Marketing at Western Kentucky University
WKU is located in Bowling Green, Kentucky and has a total student population of 17,517.
Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.
WKU Marketing Degrees Available
- Bachelor’s Degree in Marketing
WKU Marketing Rankings
Marketing Student Demographics at WKU
Take a look at the following statistics related to the make-up of the marketing majors at Western Kentucky University.
Concentrations Within Marketing
Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from Western Kentucky University. Some of these focus areas may not be available for your degree level.
| Concentration | Annual Degrees Awarded |
|---|
Related Majors
Related Programs
Learn about other programs related to Western Kentucky University that might interest you.
BS in Business Administration - Marketing
Learn to implement sound marketing and business strategies to grow a company and your career with this specialized online bachelor's from Southern New Hampshire University.
BS in Marketing - Digital Marketing
Increase revenue for your organization when you learn to incorporate targeted digital strategies and real-time analytics into your overall marketing plans. The BS in Marketing with a concentration in Digital Marketing teaches the fundamentals that can give you the edge in this dynamic field.
MS in Marketing - Digital Marketing
Develop the skills to be a successful marketer in today's workforce when you specialize your graduate degree with a digital marketing concentration.
Careers That Marketing Grads May Go Into
A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for KY, the home state for Western Kentucky University.
| Occupation | Jobs in KY | Average Salary in KY |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 4,650 | $58,190 |
| Sales Managers | 3,310 | $121,260 |
| Marketing Managers | 1,720 | $116,140 |
| Business Professors | 630 | $85,970 |
| Advertising and Promotions Managers | 190 | $99,080 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By OPMaster under License
More about our data sources and methodologies.
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