Business, Management & Marketing at University of Wisconsin - Madison

Every business, management and marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the business, management and marketing program at University of Wisconsin - Madison stacks up to those at other schools.

UW - Madison is located in Madison, Wisconsin and approximately 44,640 students attend the school each year. During the 2020-2021 academic year, 342 students received their master's degree in business, management and marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

UW - Madison Business, Management & Marketing Degrees Available

• Master’s Degree in Business, Management & Marketing
• Doctorate Degree in Business, Management & Marketing

UW - Madison Business, Management & Marketing Rankings

There were 14 students who received their doctoral degrees in business, management and marketing, making the school the #56 most popular school in the United States for this category of students.

Business, Management & Marketing Student Demographics at UW - Madison

Take a look at the following statistics related to the make-up of the business, management and marketing majors at University of Wisconsin - Madison.

UW - Madison Business, Management & Marketing Master’s Program

During the 2020-2021 academic year, 342 students graduated with a master's degree in business, management and marketing from UW - Madison. About 61% were men and 39% were women.

Of the students who received a business, management and marketing master's degree from UW - Madison, 68% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from University of Wisconsin - Madison with a master's in business, management and marketing.

Race/Ethnicity	Number of Students
Asian	19
Black or African American	1
Hispanic or Latino	8
White	234
International Students	69
Other Races/Ethnicities	11

Concentrations Within Business, Management & Marketing

Business, Management & Marketing majors may want to concentrate their studies in one of these areas. The completion numbers here include all graduates who receive any type of degree in this field from University of Wisconsin - Madison. Some of these focus areas may not be available for your degree level.

Concentration	Annual Degrees Awarded
Management Sciences & Quantitative Methods	131
General Business/Commerce	97
Accounting	90
Real Estate	33
Entrepreneurial Studies	33
Finance & Financial Management	23
Marketing	20
Other Business, Management & Marketing	18
Business Administration & Management	7
Insurance	1

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for WI, the home state for University of Wisconsin - Madison.

Occupation	Jobs in WI	Average Salary in WI
Customer Service Representatives	72,200	$37,850
Office Clerks	62,230	$35,410
Bookkeeping, Accounting, and Auditing Clerks	37,260	$37,910
Wholesale and Manufacturing Sales Representatives	36,910	$69,360
General and Operations Managers	33,340	$126,950

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

• College Factual
• National Center for Education Statistics
• O*NET Online
• Image Credit: By Czar under License

More about our data sources and methodologies.