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Business, Management & Marketing at The University of Alabama

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Business, Management & Marketing at The University of Alabama

If you are interested in studying business, management and marketing, you may want to check out the program at The University of Alabama. The following information will help you decide if it is a good fit for you.

UA is located in Tuscaloosa, Alabama and has a total student population of 37,840. During the 2020-2021 academic year, 545 students received their master's degree in business, management and marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Business, Management & Marketing section at the bottom of this page.

UA Business, Management & Marketing Degrees Available

  • Master’s Degree in Business, Management & Marketing
  • Doctorate Degree in Business, Management & Marketing

UA Business, Management & Marketing Rankings

There were 10 students who received their doctoral degrees in business, management and marketing, making the school the #83 most popular school in the United States for this category of students.

Business, Management & Marketing Student Demographics at UA

Take a look at the following statistics related to the make-up of the business, management and marketing majors at The University of Alabama.

UA Business, Management & Marketing Master’s Program

48% Women
15% Racial-Ethnic Minorities*
The business, management and marketing program at UA awarded 545 master's degrees in 2020-2021. About 52% of these degrees went to men with the other 48% going to women.

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Of the students who received a business, management and marketing master's degree from UA, 83% were white. This is above average for this degree on the natiowide level.

The following table and chart show the race/ethnicity for students who recently graduated from The University of Alabama with a master's in business, management and marketing.

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Race/Ethnicity Number of Students
Asian 7
Black or African American 34
Hispanic or Latino 23
White 450
International Students 9
Other Races/Ethnicities 22

Concentrations Within Business, Management & Marketing

If you plan to be a business, management and marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at The University of Alabama. A concentration may not be available for your level.

Concentration Annual Degrees Awarded
Business Administration & Management 201
Marketing 141
Accounting 91
Finance & Financial Management 47
Management Sciences & Quantitative Methods 35
Taxation 17
Management Information Systems 12
Hospitality Management 11

Careers That Business, Management & Marketing Grads May Go Into

A degree in business, management and marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for AL, the home state for The University of Alabama.

Occupation Jobs in AL Average Salary in AL
Secretaries and Administrative Assistants 46,100 $35,670
Customer Service Representatives 34,750 $33,580
Office Clerks 29,780 $25,800
General and Operations Managers 28,600 $118,440
Wholesale and Manufacturing Sales Representatives 22,480 $64,510

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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