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Marketing at University of the Southwest

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Marketing at University of the Southwest

Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at University of the Southwest stacks up to those at other schools.

USW is located in Hobbs, New Mexico and has a total student population of 904. During the 2020-2021 academic year, 5 students received their master's degree in marketing.

Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.

USW Marketing Degrees Available

  • Master’s Degree in Marketing

Online Classes Are Available at USW

Don't have the time or the flexibility in your schedule to take traditional classes? Online courses may be the perfect solution for you. They allow independent learners to study when and where they want to while offering the rigor of in-person classes.

For those who are interested in distance learning, USW does offer online courses in marketing for the following degree levels:

  • Master’s Degree

USW Marketing Rankings

Marketing Student Demographics at USW

Take a look at the following statistics related to the make-up of the marketing majors at University of the Southwest.

USW Marketing Master’s Program

40% Women
60% Racial-Ethnic Minorities*
For the most recent academic year available, 60% of marketing master's degrees went to men and 40% went to women. Nationwide, master's degree programs only see 35% men graduate in marketing each year. USW does a better job at serving the male population as it supports 25% more men than average.

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In the marketing master's program at this school, racial-ethnic minorities make up 60% of degree recipients. That is 30% better than the national average.*

The following table and chart show the race/ethnicity for students who recently graduated from University of the Southwest with a master's in marketing.

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Race/Ethnicity Number of Students
Asian 0
Black or African American 1
Hispanic or Latino 2
White 1
International Students 0
Other Races/Ethnicities 1

Careers That Marketing Grads May Go Into

A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for NM, the home state for University of the Southwest.

Occupation Jobs in NM Average Salary in NM
Market Research Analysts and Marketing Specialists 1,530 $57,010
Sales Managers 970 $105,240
Marketing Managers 350 $100,320
Business Professors 220 $78,890
Advertising and Promotions Managers 100 $81,210

References

*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.

More about our data sources and methodologies.

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