Marketing at University of Pennsylvania
Every marketing school has its own distinct culture and strengths. We've pulled together some statistics and other details to help you see how the marketing program at University of Pennsylvania stacks up to those at other schools.UPenn is located in Philadelphia, Pennsylvania and approximately 26,552 students attend the school each year.
Want to know more about the career opportunities in this field? Check out the Careers in Marketing section at the bottom of this page.
UPenn Marketing Degrees Available
- Bachelor’s Degree in Marketing
- Master’s Degree in Marketing
UPenn Marketing Rankings
There were 4 students who received their doctoral degrees in marketing, making the school the #2 most popular school in the United States for this category of students.
Marketing Student Demographics at UPenn
Take a look at the following statistics related to the make-up of the marketing majors at University of Pennsylvania.
UPenn Marketing Master’s Program
In the marketing master's program at this school, racial-ethnic minorities make up 40% of degree recipients. That is 9% better than the national average.*
The following table and chart show the race/ethnicity for students who recently graduated from University of Pennsylvania with a master's in marketing.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 22 |
| Black or African American | 6 |
| Hispanic or Latino | 5 |
| White | 33 |
| International Students | 10 |
| Other Races/Ethnicities | 7 |
Concentrations Within Marketing
If you plan to be a marketing major, you may want to focus your studies on one of the following concentrations. The table shows all degrees awarded in this field awarded for all degree levels at University of Pennsylvania. A concentration may not be available for your level.
| Concentration | Annual Degrees Awarded |
|---|---|
| Marketing/Marketing Management, General | 72 |
Related Majors
Related Programs
Learn about other programs related to University of Pennsylvania that might interest you.
BS in Business Administration - Marketing
Learn to implement sound marketing and business strategies to grow a company and your career with this specialized online bachelor's from Southern New Hampshire University.
BS in Marketing - Digital Marketing
Increase revenue for your organization when you learn to incorporate targeted digital strategies and real-time analytics into your overall marketing plans. The BS in Marketing with a concentration in Digital Marketing teaches the fundamentals that can give you the edge in this dynamic field.
MS in Marketing - Digital Marketing
Develop the skills to be a successful marketer in today's workforce when you specialize your graduate degree with a digital marketing concentration.
Careers That Marketing Grads May Go Into
A degree in marketing can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for PA, the home state for University of Pennsylvania.
| Occupation | Jobs in PA | Average Salary in PA |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 26,750 | $68,630 |
| Sales Managers | 8,300 | $151,620 |
| Marketing Managers | 7,510 | $154,700 |
| Business Professors | 5,490 | $91,520 |
| Survey Researchers | 510 | $60,810 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By WestCoastivieS under License
More about our data sources and methodologies.
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