Marketing Research at Texas Tech University
If you are interested in studying marketing research, you may want to check out the program at Texas Tech University. The following information will help you decide if it is a good fit for you.Texas Tech is located in Lubbock, Texas and approximately 40,322 students attend the school each year.
Want to know more about the career opportunities in this field? Check out the Careers in Marketing Research section at the bottom of this page.
Texas Tech Marketing Research Degrees Available
- Master’s Degree in Marketing Research
Online Classes Are Available at Texas Tech
Online courses are a good option for students who need a more flexible schedule that allows them to pursue an education when and where they want. Whether you're going to school part-time or full-time, you may find distance education the right choice for you.
Are you one of the many who prefer to take online classes? Texas Tech offers distance education options for marketing research at the following degree levels:
- Master’s Degree
Texas Tech Marketing Research Rankings
Marketing Research Student Demographics at Texas Tech
Take a look at the following statistics related to the make-up of the marketing research majors at Texas Tech University.
Texas Tech Marketing Research Master’s Program
In the marketing research master's program at this school, racial-ethnic minorities make up 52% of degree recipients. That is 28% better than the national average.*
The following table and chart show the race/ethnicity for students who recently graduated from Texas Tech University with a master's in marketing research.
| Race/Ethnicity | Number of Students |
|---|---|
| Asian | 0 |
| Black or African American | 2 |
| Hispanic or Latino | 9 |
| White | 11 |
| International Students | 0 |
| Other Races/Ethnicities | 1 |
Related Majors
Careers That Marketing Research Grads May Go Into
A degree in marketing research can lead to the following careers. Since job numbers and average salaries can vary by geographic location, we have only included the numbers for TX, the home state for Texas Tech University.
| Occupation | Jobs in TX | Average Salary in TX |
|---|---|---|
| Market Research Analysts and Marketing Specialists | 29,560 | $78,200 |
| Marketing Managers | 12,910 | $146,640 |
| Business Professors | 6,060 | $110,450 |
| Survey Researchers | 430 | $60,460 |
References
*The racial-ethnic minorities count is calculated by taking the total number of students and subtracting white students, international students, and students whose race/ethnicity was unknown. This number is then divided by the total number of students at the school to obtain the racial-ethnic minorities percentage.
- College Factual
- National Center for Education Statistics
- O*NET Online
- Image Credit: By Johan Hendrikse under License
More about our data sources and methodologies.
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